PRIVACY POLICY
Last Updated: January 2026
KREA Business Advisory Services Inc. (“KREA,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit www.kreabusiness.com or communicate with us, including via SMS text messaging.
Please read this Privacy Policy to understand our policies and practices regarding your Personal Information and how we will handle it. By accessing this Site, submitting your information, or opting into communications from us, you agree to this Policy.
KREA Business Advisory Services reserves the right to make changes to these Terms at any time. All changes are effective immediately when posted. Your continued use of the website following the posting of any revised Terms constitutes your acceptance and agreement to the updated Terms.
1. Information that KREA collects about you
Information that you directly provide to us: We collect personal information that you voluntarily provide, including:
- Name
- Email address
- Mobile phone number
- Company name and business details
- Information submitted through contact forms or inquiries
Information from public parties: We obtain information through vendors (such as data set and information vendors), and suppliers and other third parties (such as vendors at events or trade shows, or public databases). This information can include, for example, your name, contact information, professional information, and content that is publicly available.
Information obtained from use of our website: We collect information about how you interact with the website, including information about your device such as IP address, the actions you take on the website, and through the use of pixel tags and similar technologies (collectively, “cookies”).
2. How KREA uses information it collects about you
The information we collect or that you provide to us can be used in the following ways:
For Website Functionality and Improvement: We use information to operate, maintain, personalize, and improve our website and services. This includes using technical information such as IP addresses, browser type, and device information to enable network connectivity, monitor site performance, diagnose technical issues, ensure security, and analyze usage trends. We may use aggregated data to test, modify, and enhance website functionality and user experience. Cookies and similar technologies may be used to ensure our website operates efficiently and to collect analytics.
To Provide Advisory and Brokerage Services: We use Personal Information to evaluate inquiries, match buyers and sellers, facilitate introductions, assess transaction suitability, and provide merger and acquisition advisory, brokerage, and related consulting services. This may include reviewing financial, operational, and strategic information you voluntarily submit through forms, emails, or other communications.
For Communications, Including SMS Marketing: We use contact information (such as name, email address, and phone number) to communicate with you about our services, respond to inquiries, provide deal-related updates, and share information you request. With your consent, we may send marketing and promotional communications, including SMS/text messages, related to business opportunities, listings, events, or KREA services. Message frequency may vary. Message and data rates may apply. You may opt out of SMS communications at any time by replying “STOP” or following the instructions provided in the message.
For Business Operations: We use information as necessary to operate our business, including for accounting, auditing, compliance, recordkeeping, internal reporting, billing, and enforcing contractual obligations.
For Marketing and Business Development: We may use Personal Information to provide relevant content, market our services, evaluate interest in potential transactions, conduct outreach to prospective buyers or sellers, and analyze the effectiveness of our marketing efforts. This may include limited targeted outreach related to business acquisition or exit opportunities that align with your expressed interests.
For Security and Fraud Prevention: We may use information to protect our website, business, and users, including monitoring for fraud, unauthorized access, or other potentially harmful activity.
For Legal, Regulatory, and Compliance Purposes: We may use Personal Information to comply with applicable laws, regulations, legal processes, or governmental requests, and to protect our legal rights and interests.
3. Legal Basis for Processing Personal Information
Where required by applicable data protection laws (including laws in the European Economic Area, United Kingdom, or similar jurisdictions), KREA relies on one or more of the following legal bases to collect and process Personal Information:
- Your consent
- The performance of a contract or steps taken at your request prior to entering into a contract
- Compliance with a legal obligation
- Our legitimate business interests (such as operating and improving our services, marketing, preventing fraud, and ensuring information security), provided those interests are not overridden by your rights and freedoms
Where we require Personal Information to comply with a legal obligation or to perform a contract, we will inform you at the time of collection and explain whether providing the information is mandatory and the potential consequences of not doing so.
KREA Business Advisory Services, Inc. acts as the data controller for Personal Information collected through this website, unless otherwise stated.
4. SMS Messaging & Consent
By providing your mobile phone number and opting in, you consent to receive SMS messages from KREA Business Advisory Services Inc. These messages may include informational, service-related, or marketing communications.
Message frequency may vary. Message and data rates may apply. Consent to receive SMS messages is not a condition of purchase.
You may opt out at any time by replying STOP. For help, reply HELP or contact murali@kreabusiness.com
For more information on our SMS terms and conditions, please refer to our Terms of Service at https://www.kreabusiness.com/Terms-of-Service
5. Mobile Information & Text Messaging Privacy
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. If this Privacy Policy describes other permitted uses of personal information, all such categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
6. Use of Service Providers
We may use service providers solely to support business operations such as website hosting, communications delivery, and customer support. These providers act only on our instructions and are required to protect information appropriately.
7. Data Security
Reasonable administrative and technical safeguards are used to protect personal information. No method of transmission or storage is completely secure.
8. Policy Updates
This Privacy Policy may be updated from time to time. Updates will be posted on this page with a revised effective date.
9. Contact Information
KREA Business Advisory Services Inc.
Email: support@kreabusiness.com
Website: www.kreabusiness.com